Geographical Indexing - GI tag
Have you heard of a GI tag? If you’re producing a product with a unique origin and qualities specific to that region, you might be eligible for one. A GI tag, or Geographical Indication tag, is a sign used on products that have a specific geographical origin and possess qualities or a reputation that are due to that origin. The GI tag provides legal protection for the product and prevents others from using the same name to market their products. Now the name Alphonso mango can only be used for the mangoes that are nourished in the Konkan region that is in Sindhudurg (Devgad Alphonso), Ratnagiri(Ratnagiri Alphonso), Palghar, Raigad, and Thane.
For our product, obtaining a GI tag has been a great achievement. We’re proud to say that our “Alphonso Mangoes” has been granted a GI tag from India. This means that our product has unique qualities that are due to the region where it is produced, and that we have met the standards required to be granted a GI tag.
So why does a GI tag matter for our product? Here are a few reasons
It’s a mark of quality: A GI tag is an assurance of quality and authenticity. It tells customers that our product meets the highest standards and that it is unique to our region.
It sets us apart from competitors: Our product is not just another fruit, it’s a unique product with a specific origin and qualities that are due to that origin. This sets us apart from other producers and gives us a competitive edge.
It helps us tell our story: Our product has a story to tell, and obtaining a GI tag is part of that story. We can share the history of our product and the region it comes from, and explain the process of obtaining a GI tag. This helps us connect with our customers and create a sense of community around our product.
In conclusion, obtaining a GI tag has been a great achievement for our product. It’s a mark of quality, sets us apart from competitors, helps us tell our story, and is a marketing tool that we can use to attract customers. We’re proud to have been granted a GI tag, and we’re committed to maintaining the high standards that it represents.”
Click here to buy Genuine Devgad Alphonso Mangoes.